Fusion Consulting Expands in Asia with the Integration of Tenthpin Management Consultants APAC

Accelerating Growth  

Fusion Consulting AG announces the integration of Tenthpin Management Consultants APAC, a well-established management consulting firm with main operations in China. This strategic move welcomes 170 new colleagues and a strong resource network across the Asia-Pacific region, significantly strengthening Fusion’s footprint and enhancing our ability to deliver exceptional value to clients. 

The integration reenforce our focus in Asia and in particular in China. The integration deepens Fusion’s innovation capabilities and expands its SAP S/4HANA presence in Asia-Pacific. Fusion and Tenthpin APAC share a longstanding partnership, having successfully collaborated on go-to-market strategies and project delivery across Asia. It also strengthens Fusion’s collaboration with SAP APAC to advance digital transformation across industries.

Leadership Perspectives 

“This expansion underscores Fusion’s commitment to our clients. It creates broader capabilities, a stronger local presence, and seamless collaboration across global markets. With Tenthpin APAC’s experience serving regional Tier-1 biopharmaceutical leaders, we further strengthen our focus on the Life Sciences industry. The synergy of uniting our business transformation experience across East and West will be truly transformative.” – Marcel Schretzmann, CEO, Fusion Consulting 

“Joining forces across APAC enables us to create even greater impact by combining deep regional expertise with Fusion’s global reach. As Asian enterprises continue to expand globally, Fusion’s network provides the ideal platform for us to grow alongside our clients. Together, our teams will leverage regional capabilities to deliver exceptional business value for both global and regional clients.” – Dr. Lin Li, Founder and CEO, Tenthpin APAC 

Driving Growth and Innovation 

This integration marks a major milestone in Fusion’s growth journey. It expands the company’s reach, strengthens collective expertise, and amplifies its impact in one of the world’s most dynamic markets. 

By joining forces, Fusion accelerates its ability to deliver end-to-end transformation across the Life Sciences value chain — from R&D and clinical trials to manufacturing, supply chain, and commercial operations. Together, the teams are positioned to bring innovative solutions to market faster, enhance delivery excellence, and drive meaningful outcomes for clients worldwide. 

Looking Ahead 

Fusion Consulting and Tenthpin APAC are now working closely to complete the integration across functions, clients, and branding. Fusion Consulting extends a warm welcome to all new colleagues. Together, we are building a stronger, more connected global organization, empowered to deliver greater impact for our clients and our people alike. 

Roberto A. Busin, Chairman of the Board  and Marcel Schretzmann, CEO